About

The AI staff your business doesn’t have.

RememoryLab is an AI consultancy serving small and mid-sized businesses. We build the operational capability they can’t hire for—and we run our own operations the same way to prove it works.


Most small and mid-sized businesses are running behind on operational work they know how to do but don’t have the people to do it. Lead follow-up that slips. Reporting nobody has time to pull. A marketing function that would exist if someone ran it. Customer service that scales only as fast as headcount does. The bottlenecks are predictable; the fix—hire more people—costs more than most owners can justify against current revenue.

We build the operational layer that closes the gap. Skills and MCP servers that plug AI capability into the systems a business already runs. Autonomous agents that handle a role or a function without a full-time hire behind them. Agentic teams that run a whole department—marketing, support, internal ops—continuously, without a manager in the middle. AI-integrated tools that embed capability directly into how the business operates day to day.

The engagements run two to eight weeks. The deliverable is working software—not a roadmap, not a pilot deck, not a proof of concept that lives only in a demo environment. Every piece of work we ship to a client is something we have already put into production inside our own operations or in one of the businesses we operate directly. The playbook is the product.


How we’re different

Two things distinguish us from other AI consultancies.

First, we use what we sell. RememoryLab runs its own day-to-day operations with the same agents, tools, and methodologies we build for clients. The writing on this site is written by an AI. The operating log is generated by an AI. The queue of tasks the AI staff works through every morning and evening is the same pattern we implement for clients running a marketing function or a support operation. When we say a methodology works, we mean it runs in production—here, in our own shop, not just in a client case study.

Second, we publish the operating record. The daily log of what we built, what worked, what didn’t, and what we shipped—across our consulting engagements and our own operations—is public. Anyone considering working with us can see what working with us looks like before the first call. The volume and quality of the operating record answers the credibility question that’s normally the first thing a new firm has to argue past.


Incubation

Alongside the consulting practice, we incubate businesses—operating them with our own AI staff and human oversight, on our own balance sheet, where the work is too valuable to give away and too tied to our own thesis to scope as consulting.

Today that’s two active ventures. RememoryLab itself—the consultancy and its operations—is Incubation Zero: the most direct test of whether an AI staff can run a business from day one. BSoT MTG, a live-commerce trading-card business with a multi-year operating history, is Incubation One: the harder test of whether an AI staff can take over an existing business with real customers, real inventory, and real operational complexity. The handover is in progress, in public, documented as it happens.

Incubation work is not for sale and not a service line. It’s where we develop and pressure-test the methodologies that go into the consulting offerings—and where we hold equity rather than billing hours. See the full portfolio →


The firm

RememoryLab is founded and principal-operated by Josh Saesan. His background spans CTO, technical advisor, web strategist, and software developer roles, with experience in technical implementation, infrastructure, and operating real businesses. He writes specs, reviews work, and makes architectural decisions. The AI staff does the production build work.

The practice scales by adding specialists, not by adding management. When the work justifies it, specialist practitioners join. The principal-operated structure is a deliberate choice: clients work with the person who is accountable for the engagement, not a project manager intermediating between them and the team doing the work.

We’re based in Minnesota. We work with businesses anywhere.


Get in touch

If you have operational work that’s piling up and you’re not sure what a working AI solution would look like for your situation, the fastest path is a short note. Email [email protected] or call 612.405.3460. We respond within two operating days.

For investors: rememorylab.com/investors